THRESHOLD
For women founders who already sell

You know exactly what would grow your business. So why do you keep doing everything else?

It isn't discipline, and it isn't strategy. It's the defaults your business runs on. Threshold names yours in ten minutes, and shows you what it's costing.

Free · 10 minutes · Private · No calls, ever
A woman founder in an ivory silk shirt writing in a notebook at her desk, morning light
Sent the proposalHeld the priceAsked for the saleDeclined the discountShipped before polishingDelegated the deliveryMade the follow-up callClosed the open loop

You don't need another strategy.

A printed proposal on a travertine table, fountain pen beside it, still unsigned
Sound familiar?
  1. 01You rewrote the sales page instead of sending it.
  2. 02You lowered the price before anyone asked you to.
  3. 03Your calendar was full. Your pipeline wasn't.
  4. 04You told yourself next week would be different.

It isn't knowledge. It isn't effort. It's what you repeatedly do under pressure. And that can be measured.

30-second check

Which of these happened in the last 14 days?

Not usually. Not in a good month. In the last fourteen days.

0 of 6

Tick what happened. Nobody sees this but you.

Find the pattern behind it

Nothing you tick here is saved or sent.

“She was never locked out.
She was standing at the door, describing the room.”

Constraint Codes™

Ten patterns. One of them is running your business.

Which one is yours?

Find out in ten minutes
Your free result

Four answers, in writing, in ten minutes.

I.

Your score

How closely your last 14 days match the business you say you're building.

II.

Your pattern

Named precisely enough that you'll recognise last Tuesday in it.

III.

Its cost

What it costs your business, in pricing, pipeline and hours.

IV.

Your first shift

Where to start tomorrow. One shift, three new defaults.

Find my pattern Free · No card · No calls

“Nobody ever crossed a threshold
by studying the door.”

A woman in a camel coat stepping through a stone archway into warm light
Crossing™ · 90 days

A private, written system that rebuilds how you operate.

One proof a day, sized to your real capacity and adjusted to whatever gets in the way. No calls. No content to finish.

07:00

Today's proof · “Ask directly for the sale in one open conversation.”About 10 minutes

18:00

Did it happen? Done · Partly · Not todayOne tap, recorded in your Evidence Bank

Sunday

Your written reviewPromises kept, what got in the way, next week's adjustment

A founder in a charcoal blazer reading a printed report on a stone bench in a sunlit courtyard
Reality Checks · Day 30 · 60 · 90

Measured in your business, not in your mood.

At day 30, 60 and 90 you record your own numbers (revenue, clients signed, proposals sent, prices held) and see them next to the behaviours that changed.

All figures in your reports are reported by you. Threshold does not verify them.

“A river shapes the stone not by force,
but by returning.”

Questions

Before you start.

Will I ever have to get on a call?

Never. No calls, no video, no sessions. Everything is written and happens on your own time, from your phone or laptop.

How long does it take?

About ten minutes for the assessment. In Crossing, a few minutes a day and a short written review on Sundays.

Is this coaching, therapy or a personality test?

None of the three. It's a behavioural tool for your business. It looks only at what you did in the last 14 days, diagnoses nothing medical and replaces no professional advice.

Will this increase my revenue?

We can't promise that, and you should be wary of anyone who does. Threshold works on the behaviours that sit in front of revenue: sending proposals, holding prices, asking for the sale. You record your own numbers, so you can judge for yourself.

What if my result doesn't fit?

Say so. Every result asks “Does this fit?” and what we missed, and each pattern comes with an alternative explanation to weigh against it.

Ten minutes from now, you'll know
which pattern runs your business.

Find my pattern
Free · Private · No calls, ever